PRIVACY POLICY
Last udpated October 2025
RovaRent (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you use our website www.rovarent.fi and related booking services.
1. Controller of the Data
RovaRent / Mauri Numminen
Business ID: 2149073-1
Address: Kissankellontie 8, 00930 Helsinki, Finland
Email: rent@rovarent.fi
Phone: +358 40 040 4064
2. Purpose and Legal Basis of Processing
We process personal data in order to:
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Manage car rental reservations and related communication
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Process payments and provide additional rental services (e.g. car delivery)
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Comply with legal obligations related to accounting, taxation, and vehicle rentals
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Maintain and improve website functionality and user experience through analytics
The legal basis for processing is the performance of a contract (rental agreement), compliance with legal obligations, and legitimate interest in improving our services.
3. Data We Collect
Depending on your interaction with the site, we may collect the following:
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Identification and contact details: name, phone number, email address, and driving licence details
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Booking information: rental dates, selected vehicle, add-on services, and delivery details
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Payment information: processed securely by Wix Payments (we do not store card data)
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Technical data: IP address, device information, browser type, and cookies for analytics
4. How We Collect Data
Data is collected when you:
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Make a booking or contact us through the website
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Provide information during the rental process
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Interact with our website (via cookies and analytics)
5. Use of Third-Party Services
Our website and booking operations rely on several trusted third-party service providers.
We use Wix.com Ltd. to host the RovaRent.fi website, manage booking forms, and process payments through Wix Payments. Data handled by Wix is stored on secure servers located within the European Union and, in some cases, in the United States. When data is transferred outside the EU/EEA, Wix applies the European Commission’s Standard Contractual Clauses to ensure an adequate level of protection.
We also use Twice Rentals for managing vehicle reservations and related customer information. All data processed through Twice Rentals is handled within the EU in accordance with GDPR requirements.
For website analytics, we use Google Analytics to understand how visitors interact with our website. This information helps us improve usability and performance. The data collected is anonymous, and IP anonymization is enabled so that individuals cannot be identified.
Each of these service providers complies with the EU General Data Protection Regulation (GDPR) and applies appropriate technical and organizational measures to protect personal information.
For more information on how Wix handles data, please see: https://www.wix.com/about/privacy
6. Data Retention
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Booking and payment records are kept as long as required by Finnish accounting and tax law (typically 6 years).
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General correspondence and contact data are retained for up to 12 months after the last interaction.
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Analytics data may be retained for up to 26 months.
7. Data Security
All data is stored on secure, access-controlled servers. We use encryption (HTTPS) and ensure that all third-party processors meet industry-standard security practices.
8. Transfers Outside the EU/EEA
Some data may be transferred to servers outside the European Economic Area (for example, to Wix’s US servers). These transfers are safeguarded through EU Standard Contractual Clauses approved by the European Commission.
9. Your Rights
Under the EU General Data Protection Regulation (GDPR), you have the right to:
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Request access to your personal data
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Request correction or deletion of inaccurate or unnecessary data
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Withdraw consent (where applicable)
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Object to or restrict processing
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Lodge a complaint with the Data Protection Ombudsman (Tietosuojavaltuutettu) in Finland: https://tietosuoja.fi/en/home
Requests regarding your data can be sent to rent@rovarent.fi.
10. Cookies
Our website uses cookies to ensure basic site functionality and gather anonymous statistics about visitors.
You can manage or disable cookies in your browser settings. More details are available in our Cookie Policy (if separate) or by contacting us.
11. Changes to this Policy
We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements. The updated version will always be available on www.rovarent.fi with a revised “Last updated” date.
12. Contact
For any questions regarding your personal data or this Privacy Policy, please contact:
RovaRent
Email: rent@rovarent.fi
Address: Kissankellontie 8, 00930 Helsinki, Finland
+358 400 599 980
Calls are charged at your operator’s standard rate. We don’t add any extra fees.
NEED HELP? WE ARE ONLY A CALL AWAY
We’re here to answer your questions before, during, and after your rental.